Turn Free-Tan Leads Into Paying Members.
A free-tan lead raised their hand and said: I want to come in.
Then most of them fall through the cracks.
Tan.app turns that form into foot traffic
— five touches over fourteen days, each one a text with a matching email, run for you.
Someone Said “I Want to Come In.”
Then What?
A free-tan lead is a hand raised, ready to walk in. Here's how most salons leak them.
The Form Sits in an Inbox
The lead lands between receipts and spam. Nobody owns the follow-up, so it never happens.
Nobody Follows Up
Your front desk is busy with the clients standing at the counter. The callback is always the thing that slips.
They Tan Somewhere Else
Next week they're on a competitor's free pass — and the cheapest membership prospect you'll ever get is gone.
Five Touches Over Fourteen Days,
Sent For You
The moment a free tan is claimed, Tan.app runs the follow-up. Each touch is a text with a matching email, sent together.
Day
0
Your free tan is confirmed — book your visit
The moment the form is submitted. No inbox, no delay.
Day
1
Ready when you are — just 20 minutes
A low-pressure nudge while the interest is still warm.
Day
3
First visit? Here's exactly what to expect
Removes the first-timer hesitation that keeps people home.
Day
7
Your free tan runs out soon
A real deadline starts doing the selling for you.
Day
14
Last call — your pass expires tonight
The final push that turns fence-sitters into foot traffic.
It's smart about it, too.
Every touch checks the visit log first. The moment they walk in, the rest go quiet — no “come see us” text while they're standing at your counter.
The Whole Funnel, Running Itself
From form submission to membership — Tan.app drives every free-tan lead through the door.
A Free Tan Is Claimed
The form fires the sequence the moment it's submitted. No inbox, no sticky notes, no one 'getting to it later.'
The Follow-Up Runs Itself
Five touches over fourteen days — each one a text with a matching email, sent together. Every lead, every time.
They Walk Through the Door
Booked visits become first tans. The sequence checks the visit log before every touch and goes quiet the moment they arrive.
First Tans Become Members
That's the whole funnel — and it runs itself, fourteen days per lead, while your front desk does exactly nothing.
One Module. One Price.
Every Lead Worked.
The free-tan funnel is a single module — the easiest way to try Tan.app without committing to the full suite.
Up to 50 free-tan leads a month — every one followed up for fourteen days.
- Up to 50 free-tan leads per month
- 5 touches per lead over 14 days
- Every touch: SMS + matching email, sent together
- Visit-log aware — goes quiet the moment they walk in
- We set it up and run it for you
No long-term contract. Cancel anytime.
Questions first? Get in touch — we'll help you decide.
One new member pays for it. Salon memberships run $29–99 a month — a single converted lead covers the funnel, and everything after that is new recurring revenue.
Start here. Add modules when you're ready.
Every Tan.app module is add-on compatible — your setup grows only when you want it to.